New webshop for automation technology launches 

Digital milestone at EICHLER

With its new B2B webshop, EICHLER is revolutionizing the ordering process for industrial electronics - simpler, faster, more cutomer-friendly, and completely free of shipping costs in the first year. 

EICHLER launches its own webshop for business customers

The digitalization of industry continues to advance - and EICHLER GmbH, a leading specialist in the repair and maintenance of automation technology, is consistently following this path. Starting now, business customers from Germany, Austria, Switzerland, and Liechtenstein have access to a dedicated webshop. With tailored features and a clear focus on user-friendliness, Eichler is creating a future-ready shopping experience for technicians, maintenance personnel, purchasers, and decision-makers in the industrial sector. 

Digital shopping experiences for the industrial sector

The needs of modern B2B customers are clear: saving time, transparency, and flexibility. The new webshop from Eichler GmbH was developed precisely with these expectations in mind. Companies benefit from an intuitive user account with address management, enabling efficient service for different locations or departments. 

Individual pricing and simple ordering

Especially attractive: Every registered customer automatically sees their individual pricing in the webshop. The often time-consuming price inquiry  eliminated - making the ordering process not only more efficient but also more transparent. The ordering processes themselves have also been optimized. Whether on smartphone, tablet, or desktop, the shop adapts to all devices and enables ordering with just a few clicks. 

Free shipping in the first year

As a special thank you for customer loyalty, Eichler is waiving all freight and packaging costs during the webshop's first year. This means no hidden fees, no extra charges - a real benefit, especially for companies with high order volumes. 

“We want to make the start as easy and attractive as possible,” emphasizes Managing Director Thomas Baier. 

“Especially in economically challenging times, our goal is to convince customers not only with technology but also with service.”

Sustainable. Digital. Customer-focused.

The new webshop is more than just an online sales channel - it is an expression of the company's philosophy. For years, EICHLER has focused on sustainable maintenance instead of costly new purchases. Wit the digitalization of the ordering process, this principle is being consistently continued. 

Every repaired component not only extends its lifecycle but also saves resources and reduces electronic waste. The webshop supports this cycle by increasing accessibility to spare parts, repair services, ad information - around the clock. 

Register now for free and secure your benefits

Interested companies can now register for free and enjoy all the benefits of the new webshop. Registration is done via the EICHLER website, where you can also find videos, FAQs, and direct contact with the support team. 

With this step, Eichler GmbH once again positions itself as an innovative provider in automation technology - close to practical needs, digitally up-to-date, and committed to a resource-efficient industry. 

About the author

Since 2015, I have been working in marketing at EICHLER GmbH. Right at the start, I soldered a submitted S5 CPU module labeled “Made in Western Germany.” This experience sparked my enthusiasm for sustainability and repair in automation technology. Until 2024, I served as editor-in-chief of the customer magazine "News from maintenance", passionately reporting on people and solutions in industrial maintenance. In the new digital magazine, I now focus on Product Change Notifications (PCN) and Product Discontinuation Notifications (PDN). 

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Important documents

Repair advice note

Download the advice note as a PDF, or use the digital repair registration and send your defective modules to the EICHLER Service Center for repair.

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